A 30-second AI-generated brand spot produced for EVEXIAS Medical Center and deployed as a YouTube ad and live event sponsor spot for The Picklr. Using pickleball as a metaphor for personal performance, the spot follows a player whose body starts missing shots, fatigue, brain fog, stubborn weight, and lands on EVEXIAS Medical Center as the comeback. Built entirely with AI-powered tools and delivered concept-to-final in a matter of days.
The Challenge
EVEXIAS Medical Center signed on as a sponsor for The Picklr's live event stream and needed a high-production-value brand spot for YouTube ads and the event broadcast. The timeline was days, not weeks. A traditional shoot was off the table from day one, and the spot needed to land emotionally with an audience of pickleball players and viewers who care about peak performance.
Our Solution
Digital Media Collab built the entire 30-second spot using AI-powered tools paired with professional craft. We wrote and directed the VO, generated every frame of footage with AI video generation, synthesized the voice with AI tools, and finished the spot with professional editing, motion graphics, and post-production. The story arc carries the brand promise: pickleball rules to performance breakdown to the EVEXIAS comeback. Delivered concept-to-final in a matter of days, ready for YouTube ads and the live event broadcast, with a final CTA driving viewers to the EVEXIAS Medical Center Southlake and Rockwall locations.
Key Benefits
- A broadcast-quality 30-second brand spot delivered concept-to-final in days
- AI video framework that bypassed cast, crew, location, and scheduling constraints of a traditional shoot
- A single asset designed to perform across YouTube ads and live event broadcast
- A direct-response CTA driving viewers to EVEXIAS Medical Center's Southlake and Rockwall locations
