Video Styles

Explainer Videos

Explainer Videos

What is it? An Explainer Video shows viewers how a company’s products and services improve their lives by solving specific problems. ‍ Many companies use Explainer Videos to...

Product Video

Product Video

What is it? Product videos present the user benefits of a product in a quick and stylish manner. The goal is to show consumers how the product solves a problem and improves their...

Attractor Loop

Attractor Loop

What is an Attractor Loop? An Attractor Loop is a type of video that promotes a company, product or service, and replays automatically or in a playlist, looped. During the...

Case Studies

Case Studies

What is it? Case study videos illustrate what a company can do to help its customers and how the company continues to grow and evolve, meeting new challenges and satisfying...

Testimonials

Testimonials

What is it? In a testimonial video, customers explain their situation, perhaps share a bit of their background, then discuss how your company made a positive difference in their...

How-To

How-To

What is it? The How-To Video is fundamentally instructional. The goal is to help your target customers learn something new related to your business, and how they can use the new...

Social Media

Social Media

What is it? A social media video is a targeted message typically aimed at two groups: the audience you already have and the audience you want to attract -- usually more...

Product Sizzles

Product Sizzles

What is it? A Product Sizzle is a promotional video that serves a purpose similar to that of a movie trailer. Like a film trailer that teases exciting moments, the idea of a...

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